To expand the reach of Rakuten Cloud’s software solutions across Central and South America, we have partnered with Simply Tech LTDA to be our regional value-added distributor.
I just got back from a productive week of training and customer meetings with Simply Tech and its reseller partners. A consistent theme emerged: organizations across Latin America are actively pursuing digital transformation to stay competitive and prepare for the age of AI. These efforts are fueling a sharp rise in demand for modern, cloud-native solutions—yet many teams remain constrained by the cost and complexity of legacy platforms.
This digital transformation is driving an increased demand for cloud-native solutions, yet many organizations face frustration with the high costs and limited automation of existing legacy options.
Our partnership addresses those challenges head-on. Simply Tech will now deliver the full suite of Rakuten Cloud-Native solutions—including our Platform, Orchestrator, and Software Defined Storage—enabling resellers and enterprises across the region to:
We’re starting with a regional focus on Brazil, Mexico, and Colombia, and expanding from there.
As announced in our recent news release, Sam Freitas, Head of Business Development at Simply Tech, said: “Our partnership with Rakuten Symphony unlocks access to next-generation cloud-native technologies for our reseller network and their customers—while also creating local job opportunities and building high-tech expertise in the region.”
Anirban “Oni” Chakravartti, Senior Vice President, Global Head of Enterprise Sales at Rakuten Cloud, added: “Together with Simply Tech, we’re bringing powerful, cost-effective cloud solutions to businesses in South and Central America—empowering them to modernize and compete on a global scale.”
During my time in Brazil, I had the opportunity to lead hands-on training sessions with Simply Tech and their partners, Wevy, meedBr, and ITXperts. Our team also engaged with over 30 customers from 12 organizations in the banking, financial services, manufacturing, and public sector domains.
One critical topic we discussed was sovereign cloud architecture—a growing priority for governments and industries handling sensitive data.
Rakuten Cloud software can help build and operate private, sovereign clouds that deliver secure, containerized environments without relying on public cloud infrastructure. These private clouds offer:
There’s a tangible sense of momentum in the region. Partners like Simply Tech, Wevy, meedBr, and ITXperts are ready to deliver smarter, more efficient private cloud solutions to their customers. They've seen the limitations of legacy technologies and recognize the value Rakuten Cloud brings with its modern, feature-rich, and affordable platform.
We’re excited to continue this journey together, scaling innovation across Latin America—one deployment, one customer success, and one trusted partner at a time. Onward and upward!
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